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The power of flowers

Global flower trade goes wild
  • Global flower trade goes wild
  • Success that is cut and dried
  • Wild with orders
  • Dyeing for a market
  • Planting for a future
  • A cut above the rest
  • High maintenance produce
  • Bouquet - the way that pays

Global flower trade goes wild

The global cut flower business is growing by an astonishing 20 per cent a year. Demand is increasing for wild flowers, especially from the tip of southern Africa. It is the smallest floral kingdom on Earth but the most diverse, with more than 9000 plant species, known collectively as fynbos. Several hundred of them have increasing commercial value to farmers.



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