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The power of flowers

High maintenance produce
  • Global flower trade goes wild
  • Success that is cut and dried
  • Wild with orders
  • Dyeing for a market
  • Planting for a future
  • A cut above the rest
  • High maintenance produce
  • Bouquet - the way that pays

High maintenance produce

As soon as possible after picking, all flowers must be quality-checked, have surplus foliage trimmed off and then be cooled to 5 degrees Celsius. This low temperature must be maintained in a cold chain - by road and then air - to the European customer. Shipping by sea is being investigated to lower transport costs and allay customer concerns about 'flower miles' and the contribution of aircraft emissions to global warming.

 

 

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The New Agriculturist is a WRENmedia production.

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